The first year they were with zero profits. Three BITS Pilani alumni Phanindra Sama, Charan Padmaraju and Sudhakar Pasupunuri co-founded redBus. Then they went to TiE, Bengaluru with their business plan. A K A S H A K S H AT A M I T PA N D E Y A M I T S I N G H A N I R B A N GROUP 2 2. With this launch, redBus is now available for travelers to book inter-city bus tickets between Singapore and Malaysia, and intra-city tickets within Malaysia. They keep other parts of the house closed so that it gives then a feeling of working in an office. Redbus Case Study 1. At the time of exit to the Indian arm of the Ibibo group, Redbus had an enterprise valuation of around Rs. Case Name, Title: It is tracked under case name “ITSERVE ALLIANCE, INC. et al v.SCALIA et al” with case number “CASE #: 3:20-cv-14604”. The posts are not aimed at customer engagement as such, since most of the posts are focusing on the features of the brand. Making the plan in last moment left him with a single option to take a bus to reach his home. RedBus wanted a seamless way of connecting its agents and customers in the The internet was the best medium to deliver all this information and make possible e-commerce to purchase return bus tickets. Starting a new venture requires a unique skill set. of tickets sold in July 2012 and sold of 12 million tickets a year. When the prototype was ready, they went to the bus operators and tried selling it to them, but the bus operators were not even willing to take it for free. It is designed to make web-scale cloud computing easier for developers. In This Video Dr Vivek Bindra talks about Red Bus.com and how they understood the problem of customers and created a eco-system. Today you can book a redBus ticket at over 30,000+ outlets! Tickets are purchased through the company’s Website or through the Web services of its agents and partners. Tickets are purchased through the company’s Website or through the Web services of its agents and partners. They enable customers to book bus tickets online, offline & through partners It enabled us to use existing handsets, which saved us money, and could be configured and supported remotely.” – Colin Goldstein, Business Development Redbus Media Group Case Study Customer Redbus Media Group Colin Goldstein, Business Development Director Tel: 020 7291 6200 “The flexibility of the Xorcom system was the decisive factor for us. Operations and all the work started from a room of his house which was so called their office. The Facebook page has a massive 1,000,000 fans with an average like of 500 people on a post. TiE allotted them three mentors to advice on the project. Explore and run machine learning code with Kaggle Notebooks | Using data from [Private Datasource] Learn how to market a business online just like experts & agencies do it. How Big Basket has changed the Online Grocery Marketplace? Companies of all sizes across all industries are transforming their businesses every day using AWS. RedBus banks upon a radically different approach as opposed to the sector. The strong market research on the idea, strong technical background that can be used for the idea implementation, innovative business plan, mentors, aiming for the customer satisfaction, update of the work process and above all the first ever idea to implement in India made RedBus a successful organization. 3) How Big Basket has changed the Online Grocery Marketplace? The first year was not a full year and we did Rs 50 lakh worth of business in the first financial year. With the time savings that the IT and development staffs obtain from the AWS solution, AWS gives us an overall cost benefit of about 30-40%.”, Charan Padmaraju Chief Technology Officer, redBus. 36:57. Earlier they crossed 10 million marks in no. redBus, ibibo Group, Naspers, Acquisition, Online ticketing * This caselet is intended for use only in class discussions. The internet was the best medium to deliver all this information and make possible e-commerce to purchase return bus tickets. CASE STUDY RedBus is the country’s largest online bus ticket and hotel booking company, and is part of the Ibibo Group. The company has incorporated many of the AWS products into its solution, including Amazon Elastic Compute Cloud (Amazon EC2), Elastic Load Balancing, Amazon Relational Database Service (Amazon RDS), Amazon Simple Storage Service (Amazon S3), Amazon Elastic Block Store (Amazon EBS), and Amazon CloudWatch. Most of the agents were not able to sell return bus tickets. Copyright text 2019 by Delhi School of Internet Marketing- Digital marketing blog. The strong market research on the idea, strong technical background that can be used for the idea implementation, innovative business plan, mentors, aiming for the customer satisfaction, update of the work process and above all the first ever idea to implement in India made RedBus a successful organization. In mid of 2015, ibibo Group rolled out redBus in Singapore and Malaysia. RedBus is India’s largest online bus ticketing platform, trusted by over 6 million Indians. company2) Idea behind the company3) Growth and Revenue generation4 LOCO Business Model ... RedBus Founder and CEO of TS Phanindra Sama About His Education & Redbus App ... Case Study | Dr Vivek Bindra - Duration: 11:40. The brand uses the line of attack as self-promotion. Starting a new venture requires a unique skill set. Amazon Simple Storage Service (Amazon S3) is an object storage service that offers industry-leading scalability, data availability, security, and performance. It provides bus tickets with zero booking charges, and customers get to choose from 1500+ bus operators and 80,000 routes across India. CASE STUDY OF REDBUS. It engages the customers with various offers through the platform. This is a great advantage when the customers are from India.”. Contact our experts and start your own AWS Cloud journey today. Over its LinkedIn page, the company sees a crowd of more than 24000 followers. Join now to get a MasterClass on leadership with Ronnie Screwvala! He then realized some major issues with the then-existing model: 2) How HP uses social media platforms to engage more customers and uses it as a marketing tool? Second year till the end of financial year 2008, it was a huge success. redBus Case Study. They are India’s largest bus ticketing company with the highest bus operator partners, largest distribution network & highest sales! With its mobile application downloaded by over 7.5 million loyal customers, redbus is the massive community of bus travelers in the world. 2014. redBus is an Indian travel agency that specializes in bus travel throughout India by selling bus tickets throughout the country. Click here to return to Amazon Web Services homepage, Able to instantly replicate test environments, which in turn reduces time to market. redBus offers bus ticket booking through its website,iOS and … 2) STARTUP: How two engineers started WheelStreet, a startup to solve real life problem of bike renting through online platform?